Content Amplification Engine Findmine CEO speaks frankly about Personalization, Marketing and how to amp up sales across the entire assortment. episode artwork

EPISODE · Aug 18, 2022 · 17 MIN

Content Amplification Engine Findmine CEO speaks frankly about Personalization, Marketing and how to amp up sales across the entire assortment.

from What Just Happened · host Christine Russo

Wondering why your personalization software isn't driving sales and your CAC remains so high. It's because Personalization Software, alone, will not cut it. Learn about Findmine with CEO Michelle Bacharach and what will help with your personalization software.  Findmine starts with: What does the brand believe? What is that differentiation?  What fine mine does is serve as a a Content Amplification Engine - amplifying the amount of editorial and inspirational content and scale out their editorial vision. Findmine acts as the connective tissue between merchandising and marketing to delivery real-time content to drive sales for the ENTIRE assortment - not just top sellers but the ENTIRE assortment.

Episode metadata supplied by the publisher feed · Published Aug 18, 2022

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Content Amplification Engine Findmine CEO speaks frankly about Personalization, Marketing and how to amp up sales across the entire assortment.

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