EPISODE · Feb 18, 2025 · 10 MIN
Content Gap Analysis Using AI (EP48)
from Small Business Marketing Sweet Spot · host Barb Davids
We're gonna get into the what, why, and how of content gap analysis. Learn about the AI tools and prompts used for identifying content opportunities against competitors' websites.Enjoy the episode!00:55 Understanding Content Gap Analysis01:15 Using AI for Content Gap Analysis03:13 Exploring Rival Flow AI Tool06:31 Manual Content Gap Analysis Techniques07:18 Brand Blueprint and Business Clarity👉 For all the links and resources mentioned in this episode, check out the supporting blog post here.Stop second-guessing your to-do list and grab the Marketing Energy Matrix to focus on the tasks that actually get you results. 👉 https://compassdigitalstrategies.com/digital-marketing-services/marketing-energy-matrix/🧰 I love me a good digital marketing tool. This week’s recommended tool is YNAB.YNAB is a tool to help you budget both in business and financially. Frankly, I don't know how I even bought anything or kept any of my expenses and bills paid without this tool. YNAB stands for You Need A Budget and it is the most incredibly helpful tool in my business. There's a desktop and phone version. And I can see the set aside money for monthly expenses and yearly. It's a super affordable subscription and easy to set up. If you try it, let me know how you like it!Peek inside my toolbox for all my tools.🎧 This week’s recommended podcast episode is Know, Like, Trust: Action Steps to Build KLT. The podcast is Content with Character by Emily Aborn. She shares 4 ways to build each one, for a total of 12 helpful tips.On the personal side, The Catherine Plano Podcast… EP 377 called Shift Your Money Mindset, Raise Your Vibration with Kyle Cease.Visit Episodes I Like Playlist for other recommended episodes I've enjoyed.🗞️ Like newsletters? Digital Marketing TakeawayAbout This ShowSmall Business Sweet Spot is a podcast show created by Compass Digital Strategies LLC. Founder, Barb Davids, wanted to create a show that was more direct and to the point around topics that improve our small businesses and personal lives. A self-professed podcast junkie, she listens to a variety of shows on her runs and road trips.Compass Digital Strategies is for people who are tired of their website being the thing that stresses them out. Around here, it gets simpler. We’re not here to add more to your plate. This is about having someone who sees what you’re dealing with and helps you sort it out. Clearly. Personally. In a way that doesn’t make you want to pull your hair out.
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Content Gap Analysis Using AI (EP48)
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