Content Marketing and SEO - with Farzad Rashidi

Today's guest is Farzad Rashidi who is the lead innovator at Respona, the all-in-one digital PR and link-building software that combines personalization with productivity. He also runs the marketing efforts at Visme, where he helped the company gain over 12.5 million users and pass 2M monthly organic traffic. Since then, he's been helping other companies achieve the same success via Respona. In this episode, you will learn  Must they have content marketing and SEO strategies that all ecommerce brands should be doing Evergreen content and how it is created and promoted How does an ecommerce brand know what types of content will resonate with their customers and potential customers Examples of businesses that have launched successful evergreen content marketing strategies  For show transcript and past guests, please visit https://www.ecommercemarketingpodcast.com  Or on YouTube at: https://www.youtube.com/channel/UC3PgT0NOGzpdPGQtBK0XLIQ  Follow Arlen:  Twitter: https://twitter.com/askarlen  Facebook: https://www.facebook.com/arlen.robinson.7  Instagram: https://www.instagram.com/arlenyohance/  LinkedIn: https://www.linkedin.com/in/arlenrobinson/  Past guests on the ecommerce marketing podcast include Neil Patel, Nemo Chu, Luke Lintz, Luke Carthy, Amber Armstrong, Kris Ruby and many more.  Thanks for listening. Be sure to subscribe and leave a review.