Contextualised Care from a CVO’s Perspective – Paul Higgs | VETchat by The Webinar Vet

Joining Anthony for this episode of VETchat by The Webinar Vet is Paul Higgs, Chief Veterinary Officer at CVS. In this episode, Paul shares his journey from an aspiring farm vet at Cambridge to becoming a leader in one of the UK's major veterinary groups. The conversation highlights the critical role of primary care experience in shaping a successful veterinary career andexplores the concept of contextualised care, emphasising authentic communication and shared decision-making with clients. Anthony and Paul also discuss the current challenges facing the industry, such as the CMA investigation and its implications for transparency and trust in veterinary services. Thank you to Royal Canin for making this episode possible.