Contrarian Business Practices that Work, w/ Brigham Dallas, Franchise Guru of Hello Sugar

If you’re an entrepreneur and want to jump into franchising, where would you start? Brigham Dallas is the mind behind Hello Sugar, a hair removal salon that now has around 80+ locations across the U.S. Join Scott and Brigham as they explore: * Hello Sugar, a Brazilian wax and sugaring franchise. * The importance of having a profitable business with multiple units/locations before pursuing franchising, which can take a year to develop and requires significant time and effort to succeed.* How franchising involves creating a system for every part of the business, and scaling that system to succeed at a higher level.* Testing different marketing campaigns. * Brand consistency. * The challenges of growing a business, including building systems, and the need to let go of managers as the business outgrows them.* Being comfortable with stress and being able to pivot. * Adapting to the strengths and weaknesses of your employees.* Why CEOs need to develop the ability to say "this is outside of his scope and ability." * Focusing on creating a comfortable experience for clients. * Using customer reviews to understand the needs and preferences of your customers. * Loyalty programs to incentivize repeat visits. * Scott’s regrets related to focusing more on competition in his business, instead of building relationships and strategic alliances.Thanks to Brigham Dallas for being on Business, Bourbon & Cigars. Connect with Brigham on LinkedIn: https://www.linkedin.com/in/brighamdallas/ Franchise with Hello Sugar, a Brazilian wax and sugar salon: https://franchise.hellosugar.salon/ BUSINESS, BOURBON & CIGARSBe sure to subscribe so you don’t miss any episodes. * Apple Podcasts: https://apple.co/3SN2fHn * Spotify: https://open.spotify.com/show/74bfJL9J2fjevQEvi17ekU * YouTube: https://www.youtube.com/@MePlusUltraNetwork/podcasts * Business, Bourbon & Cigars is the preeminent resource for ambitious leaders who want a backstage pass to the top. Each episode, we sit down with ultra-successful executives and industry leaders who share their insider strategies for growth and success. And of course, we may even sip on some of the finest bourbon and light up our favorite cigars while we chat.* Each week, we bring you in-depth interviews with high-level executives and industry leaders who have a proven track record and deep understanding of what it takes to grow a business. They’ll share their no-nonsense approach, the challenges they faced on their journey to the top, and the strategies that helped them overcome obstacles and forge their own path to ultra-success.ME PLUS ULTRA * Transform your business and redefine your world with Me Plus Ultra virtual masterminds and leadership retreats: https://MePlusUltra.com * Me Plus Ultra is a place where visionary entrepreneurs come together, not just to network, but to forge lasting connections, inspire one another, and grow their businesses with confidence and purpose. With exclusive access to industry-leading knowledge, personalized growth strategies, and high-impact events, we empower you to transcend traditional business barriers. To elevate your business join our Me Plus Ultra virtual masterminds and leadership retreats to surround yourself with peers who share your drive and passion.* Me Plus Ultra Instagram: https://www.facebook.com/MePlusUltra/ * Me Plus Ultra Facebook page: https://www.instagram.com/me_plus_ultra/ * Me Plus Ultra Facebook group: https://www.facebook.com/groups/1011061052968028/ * Me Plus Ultra X/Twitter: https://twitter.com/Me_Plus_Ultra/ SCOTT JOSEPH * Scott Joseph LinkedIn: https://www.linkedin.com/in/ScottJoseph * Scott Joseph X/Twitter: https://twitter.com/ScottTJoseph1 * Scott Joseph Instagram: https://www.instagram.com/scotttjoseph/ * Scott Joseph Facebook: https://www.facebook.com/ScottTJoseph/ This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com