Convert Instagram Followers into SMS Subscribers: Interview with HiTide

191 - In this episode, we chat with Jesse Clemmens, co-founder of HiTide, a platform revolutionizing SMS list growth for Shopify brands. Delve into cutting-edge strategies for data collection, effective retention techniques for sustainable growth, and more!Watch the full episode here! You’ll LearnAll about the HiTide processHow HiTide collects zero-party dataHiTide vs. ManyChat: similarities and key differences Tagging as a way to trigger an automation: how it worksExamples of automations triggered by taggingThe top reasons consumers unsubscribe from SMSEmail vs. SMS: the key differences in retentionSubscriber LTV: people who join organically vs. through giveaway posts Resources Mentioned in This EpisodeHiTideWHOOP appMr. Popper's Penguins (Newbery Honor Book)Dumb and Dumber (1994)Mr. Popper's Penguins (2011)Shopify Attentive | Personalized Text Messaging for Innovative Brands Postscript - SMS Marketing and Sales for Shopify BrandsKlaviyo: Marketing Automation for Email Marketing, SMS & CDPInstagram Chat Marketing Made Easy with ManychatGorgias: Customer Service Made Easy for Online StoresSuperBonsai - SuperHuman Alcohol RecoveryHiTide Case Study: How SuperBonsai Jump Started Their Postscript List at a Cost of $0.24 Per SubscriberNADS Organic Underwear – NadsBottomless - Your Products Always In Stock Claim your free email marketing audit!