Corey & Cory Launch a WordPress Product Live - Session 17
from Post Status Podcasts Hosted by Corey Maass, Cory Miller
Top Takeaways: Consider customer preferences. It is critical to understand customer preferences and needs when determining pricing plans. Exploring options, such as lifetime licenses and differentiating plans based on the number of sites, can help you strike a balance between value and affordability for customers. Seek feedback. Recognize the value of seeking feedback from others in relevant communities. Reach out for input and opinions. External perspectives can provide valuable insights and help refine your approach. Focus on website messaging and design. Acknowledge the importance of presenting information in a coherent and engaging manner. Consider using design elements to enhance a website's overall visual appeal and user experience. 🔗 Mentioned in the show: Crop.Express Easy Digital Downloads BackupBuddy 🐦 You can follow Post Status and our guests on Twitter: Corey Maass Cory Miller (CEO, Post Status) Olivia Bisset (Intern, Post Status) The Post Status Draft podcast is geared toward WordPress professionals, with interviews, news, and deep analysis. 📝 Browse our archives, and don’t forget to subscribe via iTunes, Google Podcasts, YouTube, Stitcher, Simplecast, or RSS. 🎧
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What this episode covers
Corey Maass and Cory Miller continue the development of their new WordPress plugin, Crop.Express. In this episode, they discuss designing pricing plans and creating a compelling website homepage for their new product. They delve into the intricacies of annual and lifetime subscription options and the inclusion of site licenses for different customer segments. They also explore the balance between providing value and maintaining profitability. Throughout the conversation, they brainstorm ideas, share case studies, and weigh the pros and cons of various pricing strategies.
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