Corey Morris' Guide to Smarter Marketing and Goal Setting

Scott Ward, founder of Habit Stack, interviews Corey Morris, CEO of VOLTAGE and creator of the Digital Marketing Success Plan. They discuss Corey's approach to strategic planning, the importance of clear messaging, and the need for objective accountability in digital marketing. Corey emphasizes the value of understanding and optimizing ROI, the challenges of working with various client sizes, and balancing immediate and long-term business goals. The conversation also touches on efficient goal-setting frameworks and the significance of iterative planning and career development in fostering a high-performing team.