Corporate Executive Quits to Become a Market Farmer - Here's What Happened (S1W21)

In this episode of The Urban Farmer, we shine the spotlight on Rob Kaiser, who walked away from a successful corporate career to pursue market farming...all while still working 50-60 hours a week at his day job. Rob shares the real challenges of transitioning to farming: from dealing with crop failures to finding what actually sells at market. The episode also talks about practical strategies on how to start a farming career without going broke, why focusing on business metrics matters more than ideology, and how to build the community support that will sustain you through the tough times.    Subscribe for more content on sustainable farming, market farming tips, and business insights!   Get market farming tools, seeds, and supplies at Modern Grower. Follow Modern Grower:  Instagram  Instagram Listen to other podcasts on the Modern Grower Podcast Network:  Carrot Cashflow  Farm Small Farm Smart  Farm Small Farm Smart Daily  The Growing Microgreens Podcast  The Urban Farmer Podcast  The Rookie Farmer Podcast  In Search of Soil Podcast Check out Diego's books:  Sell Everything You Grow on Amazon   Ready Farmer One on Amazon **** Modern Grower and Diego Footer participate in the Amazon Services LLC. Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.