EPISODE · Feb 13, 2026 · 43 MIN
Corporate Influencer Learnings & Best Practice | Marketing on Fire #348
from Marketing on fire · host Robin Heintze
„Corporate Influencing erreicht Stellen im Gehirn, da kommt klassische Markenkommunikation nicht mehr hin.“ Warum echte Mitarbeitende glaubwürdiger sind als jede Kampagne, wie die Kreissparkasse Köln ihr Programm pragmatisch aufgebaut hat und was Unternehmen daraus lernen können – darum geht es in dieser Folge.
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Corporate Influencer Learnings & Best Practice | Marketing on Fire #348
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