Cott Beverages: We 'fast follow' but increasingly innovate in US private label

from BeverageDaily Podcast · host William Reed Ltd.

Cott Beverages VP of marketing, Jon Biller, tells BeverageDaily.com that his firm often 'fast follows' where big brands lead, but that retailers are now demanding innovation, as evidenced by a recent first to market launch.

Episode metadata supplied by the publisher feed · Published Oct 16, 2012

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Cott Beverages: We 'fast follow' but increasingly innovate in US private label

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