Could a new tool revitalise the way sponsors are sourced?

In this week’s Event Industry News podcast, James Dickson talks to Val Tsanev from Conference Pulse, a software platform designed to help event organisers source sponsors. By compiling the details of sponsors from a huge range of events, Conference Pulse allows users to identify companies and organisations that are potentially relevant to them. With so many business events available in so many different sectors, the system is designed to speed up the task of finding potential sponsors. During the podcast, Val explains why and how the platform was developed, and talks about some of the clients who have successfully used the system so far.