Could the Disney Plus Success Lead B2Bs to Go Direct? episode artwork

EPISODE · May 26, 2023 · 18 MIN

Could the Disney Plus Success Lead B2Bs to Go Direct?

from The Accidental Marketer Podcast · host Impact Planning Group

In this episode, the team discusses the strategy behind Disney+ and its impact on the streaming market. The case provides surprising lessons for B2Bs who are considering supplementing their distribution channel with direct-to-end-user communication to create pull-through demand.

In this episode, the team discusses the strategy behind Disney+ and its impact on the streaming market. The case provides surprising lessons for B2Bs who are considering supplementing their distribution channel with direct-to-end-user communication to create pull-through demand.

NOW PLAYING

Could the Disney Plus Success Lead B2Bs to Go Direct?

0:00 18:50

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Frequently Asked Questions

How long is this episode of The Accidental Marketer Podcast?

This episode is 18 minutes long.

When was this The Accidental Marketer Podcast episode published?

This episode was published on May 26, 2023.

What is this episode about?

In this episode, the team discusses the strategy behind Disney+ and its impact on the streaming market. The case provides surprising lessons for B2Bs who are considering supplementing their distribution channel with direct-to-end-user communication...

Can I download this The Accidental Marketer Podcast episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
URL copied to clipboard!