CQ at the Movies - Ned Legaspi and "How to Make Millions Before Grandma Dies"

In this special episode, Trisha and returning guest Ned Legaspi — cultural intelligence consultant, CQ Fellow, and author of Culturally Intelligent Storytelling for Southeast Asian Creators — put the Bamboo Framework to work by analyzing a film together. The movie? The Thai sensation How to Make Millions Before Grandma Dies.What makes a story travel across borders without losing its cultural soul? Why did a quietly paced, deeply collectivist Thai film move audiences to tears from the Philippines to Indonesia — while barely registering in the US? Trisha and Ned unpack the cultural dimensions woven through the film — from collectivism and power distance to indirect communication and the Thai concept of Bun Khun — exploring why emotional truth is universal, but its expression is always culturally specific.Connect with Ned at nedlegaspi.com and on LinkedIn. His book, Culturally Intelligent Storytelling for Southeast Asian Creators, is available globally on Amazon, Apple Books, and Google Books.Join Trisha in this journey of growth and discovery throughout the year via Substack or LinkedIn.Trisha is running a webinar with the Australian Psychological Society on Cultural Intelligence and Social Cohesion — open to psychologists, therapists, and coaches. Link: psychology.org.au/event/25795Referenced in This Episode: Global Dexterity by Andy Molinsky (recommended by David Livermore) Episode 70 — Ned Legaspi and the Bamboo Framework (Part 1) Episode 71 — Trisha reflects on culturally intelligent storytelling