EPISODE · Feb 16, 2024 · 18 MIN
Cracking the Code of Lead Generation: Cold Calling for HR Consultants
from Marketing Made Easy for HR Consultants · host Nick Poninski
This episode is all about Cold Calling and why you should be using it to generate leads for your HR Consultancy. You'll discover:How to have a successful cold call every time you pick up the phone - yes, every time you call.Why cold calling is actually the best method of lead generation available to you.What you should aim for with every cold call - and it isn't to get a sale.The 3 things you should do when someone tells you they don't want what you're offering.The quickest and easiest way to get an abundance of leads to call even if you've got no idea where to start.The single best thing you can say at the start of every call to make sure you start off on "the right foot".PLUS, why you're scared to make cold calls - and why you shouldn't be.Show notes:00:00 Intro01:51 Definition of Cold Calling.02:00 Benefits of Cold Calling.05:00 Why you should cold call.06:00 Cold Calling is better than cold emailing.07:00 The point of cold calling.07:40 Why you resist cold calling - and why you shouldn't.09:00 What to say when cold calling10:00 Objection handling when cold calling.10:20 Where to find the leads for cold calling.11:30 How to handle cold calls.12:20 A trick to ensure people show up for meetings you arrange.13:40 Motivation tips.14:55 Summary16:00 LinkedIn: What's hot and what's not. Want my help getting more leads and clients for your HR consultancy? 1️⃣ Start with the book — The Complete Guide to Building a £70K HR Consultancy Discover the Client Control method so you attract better clients, win more valuable projects, and charge what you’re worth. 👉 https://theinfluentialconsultant.co.uk/the-book/ 2️⃣ Work with me Join the Fastlane Formula to plug the Client Control method and the 3 Phase Funnel into your business and build a predictable pipeline of premium clients — so you never face feast-or-famine again. 👉 https://theinfluentialconsultant.co.uk/fastlaneformula100/
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Cracking the Code of Lead Generation: Cold Calling for HR Consultants
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