Crafting Your Brand Story with Dan Bennett

Today on the Drop In CEO, storytelling expert Dan Bennett shares his best advice for sustaining a personal brand through authentic storytelling. Listen in as Deborah and Dan discuss buying a product vs. buying a story, how businesses are poised to tell a story, and why storytelling strengthens the message and purpose of your brand. Dan Bennett is the, Flint born and raised, Founder of Cell Core Creative, an “Authentic Story Development” company. Which he says is just a fancy way of saying that they elevate businesses and organizations by helping them effectively tell “their” stories to a highly targeted audience. Through Cell Core Creative’s extensive creative discovery process, they work with organizations to craft and hone their stories, identify and clarify their messaging, and target ideal clients and customers. Dan has had the privilege to work with some amazing clients like… Harley Davidson, Hasbro, Cisco, Anheuser-Busch, Camaro, and many more. He is also public speaker who has been flown all over the United States to share his knowledge and expertise on storytelling in business “and” the power of video. Dan’s personal brand uses the moniker “The #Antipreneur” which houses a podcast, ongoing workshops and an entrepreneurial conference being held in Detroit, MI July 16th/17th 2020 at the Grand Circus Detroit – called “The #Antipreneur Exchange” The #Antipreneur focuses on taking a no shortcuts, no magic pill, no BS approach to helping people build their business and personal brands.   You can connect with Dan in the following ways: Cell Core website:  www.cellcorecreative.com Instagram.com/cellcorecreative Twitter.com/cellcorecreativ Linkedin.com/company/cellcorecreative Facebook.com/cellcorecreative   Episode Links: Ashley’s Antipreneur Podcast Episode: https://youtu.be/xKcqhQx5hVw Ashley’s short clip about your story is worth telling: https://youtu.be/viHFFw5sRes Dan Harmon’s Story Circle: https://blog.reedsy.com/dan-harmon-story-circle/ To learn more about how you can connect with Deb, go to https://www.dropinceo.com/ or join the Drop in CEO Facebook group for more conversations on how to lead, inspire, and achieve your goals.See omnystudio.com/listener for privacy information.