CraftyPod #106: Engagement Marketing for Your Crafty Business

[display_podcast] In this show: • Let's look at Engagement Marketing, a very important tool for your crafty business in the internet age. • We'll talk about how blogging, Twitter and Facebook can help you reach new customers... if you use them wisely. • We'll also look at the most common online marketing mistakes I've seen crafty business owners make in 2009. Links: If you want to go deeper into these ideas, check out my ebooks: • Making a Great Blog: A Guide for Creative People • Creating a Blog Audience: An Unconventional Marketing Guide • Social Media for your Crafty Business You might also like these engagement-marketing resources from around the web: • Trust Agents is a book well worth reading. • Its co-author, Chris Brogan, writes a great blog. • Another worthwhile book: The Whuffie Factor, by Tara Hunt.