Craig Fisher: How to Grow a Business with Kindness & Empathy episode artwork

EPISODE · Nov 24, 2023 · 1H

Craig Fisher: How to Grow a Business with Kindness & Empathy

from The POZCAST: Decoding Success with Adam Posner · host Adam Posner

2:20 - Introduction3:36 - Impetus behind writing the book5:20 - Process of compilation/The Aha moment6:44 - Change in talent over the last 3 years8:30 - Bandwagon of "EasyApply"10:59 - Keeping the Friction Low / Qualifying questions12:35 - The dilemma of ATS15:07 - Thoughts on different hiring tools17:11 - Market the need18:13 - Different points of view / The decisive factor20:07 - The elephant in the room - The AI21:20 - Levels and components of AI23:02 - Learn and invest in technology 24:56 - Danger of Automated Marketing27:28 - The candidate experience29:34 - A recipe for disaster31:03 - Use of HR Metrics33:48 - Quality to hire Metric / Upgrading a team35:12 - Document the process35:53 - Future of Career Skill Identity38:18 - Open-ended Interview Questions39:07 - Train the HR team 41:23 - Train HR to be more empathetic43:50 - Protect the talent / No-show job46:15 - Thoughts on Remote/hybrid/onsite48:07 - The effect of a creative space51:05 - Employer brand being critical to consumer brand52:52 - Attracting talent (The good, the bad, the ugly)55:20 - 5-1 give to ask content ratio56:01 - Employee retention & engagement57:22 - Audience of the book

Episode metadata supplied by the publisher feed · Published Nov 24, 2023

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Recorded on #thePOZcastLIVE on 10/26/23. I am thrilled to welcome back one of my first guests and long-time #thePOZcast supporters, Craig Fisher! He has a new book, "Hiring Humans," and we will unpack what it's all about and the lessons learned. Craig Fisher is a Talent Acquisition Leader, Talent Ops Consultant, and Employer Brand Marketing Strategist at TalentNet Media, a premier recruitment operations and marketing consultancy for some of the world's top employer brands. With over 25 years of experience in the talent industry, Craig has led global marketing, recruitment innovation, and employer branding strategy for RPO and consulting clients across various sectors and regions. His mission is to help recruiters and employers attract, engage, and retain the best talent by leveraging inbound marketing techniques, social media, and HR technology with empathy and kindness. Craig is a keynote speaker, trainer, and advisor on topics such as digital branding, recruitment marketing, talent attraction, and HR tech. He is also the founder of LinkedIn Training Dallas, a platform for sales, marketing, and recruiting professionals to learn and network. I am passionate about creating value for my clients, partners, and community. This is a great show filled with many insights for TA professionals, recruiters, and job seekers, so check it out! Full video: https://www.youtube.com/live/f1ssCRfnlmE?feature=shared And check out Craig's book, Hiring Humans! https://a.co/d/5wkl00I #thePOZcast is brought to you by our friends at Interseller – the prospecting + outreach platform of recruiters and sellers. Check out a free demo today! https://bit.ly/2Fbm/BZ Thanks for listening, and please follow us on Insta @NHPTalent and X @AdamJPosner.

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