Trust With Yourself Before You Chase More Success with Ashley Hawks

Trust with yourself is the foundation of sustainable success. Ashley Hawks shares what happened when the success she built no longer made her happy and how she rebuilt her life, leadership, and purpose from the inside out. Ashley Hawks, serial entrepreneur and owner of SOAR Leadership Groups, joins Jaime Taets for an honest conversation about what happens behind the highlight reel. From building and selling Forever Bride to David's Bridal, navigating corporate leadership, health challenges, burnout, and nearly losing connection with her marriage, Ashley explains why reaching the top is not always the finish line. Jaime and Ashley explore self-trust, sustainable success, leadership burnout, radical accountability, energy management, and redefining what success actually means. Ashley shares practical ways to create momentum through small actions, protect your energy, and stop letting perfectionism dictate your decisions. Timestamped Chapters 0:00 Introduction to Ashley Hawks 2:04 From Bridal Shop Roots to Entrepreneurship 7:25 When Success Doesn't Feel Successful 8:42 Childhood Experiences, Identity, and Community 12:39 The Hidden Cost of the Girl Boss Mentality 17:10 When Business Success Hides Relationship Problems 24:18 Radical Accountability and Owning Your Choices 27:51 Redefining What Success Actually Means 29:38 Why Meaningful Friendships Matter 34:46 Ready, Fire, Aim: Stop Waiting for Perfect 37:00 How to Get Unstuck Through Small Movements 38:41 Building Trust with Yourself 39:00 The People Around You Shape Your Life 44:04 Finding the Right Rooms and Communities 46:43 You Are Worthy Guest Bio Ashley Hawks is a serial entrepreneur and owner of SOAR Leadership Groups, a community helping entrepreneurs and business leaders grow through connection and accountability. She previously built Forever Bride, which she sold to David's Bridal, before returning to her purpose of helping people build businesses while creating lives filled with health, relationships, and joy. Quotes from the Episode "Small actions create momentum and momentum creates trust with yourself." "Self-discipline is the highest form of self-love." "You are worthy." Leadership Insights What does it mean to trust with yourself? Trusting yourself means consistently following through on the small commitments you make to yourself. Ashley explains that small actions, getting up when you said you would, moving your body, journaling, reaching out for help, or taking one uncomfortable step, create evidence that you can rely on yourself when bigger decisions arrive. What is sustainable success? Sustainable success is success that allows you to achieve meaningful professional goals without sacrificing your health, relationships, joy, or sense of purpose. For Ashley, success has shifted from titles and achievements to waking up genuinely excited about her day and building a life she actually enjoys. Why is the voice in your head so powerful? The negative voice in your head can grow louder over time, especially when you are trying to maintain a perfect outer shell and not asking for help. Ashley explains that you have to get control of that voice early on, because if you let it run rampant, it becomes harder and harder to quiet. The first step is recognizing that the voice is not telling you the truth. Resources SOAR Leadership Groups: SOARGroups.com The Energy Bus: Ashley discusses the book's message around owning your energy and taking responsibility for how you show up. Connect with Ashley: LinkedIn | SOAR Leadership Groups Follow Jaime on Instagram, LinkedIn, and Facebook If you have ever felt like you are succeeding on paper but falling apart inside, this conversation is your permission slip to stop pretending. Share it with a leader who needs to be reminded that they are worthy of building a life they actually enjoy. Subscribe to View From The Top with Jaime Taets for more conversations about self-trust, sustainable success, and the journey from success to significance. Will see you at the top, and beyond. Jaime Taets