EPISODE · Apr 17, 2020 · 24 MIN
Creating A Competitive Edge Through Customer Experience(CX)
from Advanced Manufacturing Now
The manufacturing industry has always been interchangeable with producing customer goods. But, increasingly it is an industry that must transform itself to become a producer of customer experiences. Whether industrial, consumer packaged goods, or anything in between, manufacturers have begun investing in customer experience, or CX for shorthand. To discuss this new, emerging trend in this podcast, Bruce Morey, Senior Technical Editor for Manufacturing Engineering Magazine is joined by Rishabh Dayal, Head of Digital Strategy, Enterprise for Adobe and Claudia de Lavalle, Digital Strategy Consultant for Adobe.
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Creating A Competitive Edge Through Customer Experience(CX)
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Frequently Asked Questions
How long is this episode of Advanced Manufacturing Now?
This episode is 24 minutes long.
When was this Advanced Manufacturing Now episode published?
This episode was published on April 17, 2020.
What is this episode about?
The manufacturing industry has always been interchangeable with producing customer goods. But, increasingly it is an industry that must transform itself to become a producer of customer experiences. Whether industrial, consumer packaged goods, or...
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