Creating a Customer Journey within Your Business

In this episode, Jen discusses the importance of creating a customer journey in your business to serve a broader range of clients. She shares her journey of pivoting into becoming an iconic mentor and how she has built a unique customer experience that offers something for everyone. Jen emphasizes the need for entrepreneurs to have multiple layers and levels of offerings, from free content like podcasts and digital magazines to low-ticket memberships like the B Lounge, group coaching, private coaching, and high-ticket mastermind experiences. She also introduces the concept of an agency that provides do-it-for-you services to clients. Jen encourages listeners to design their customer journey to serve their communities better and adapt to the changing marketplace.Today on Becoming Iconic:The importance of customer journeyCreating an incubator for entrepreneursThe motivation behind pivotingOffering multiple ways of working togetherExploring different levels of mentorshipThe importance of an expert teamCreating a tailored customer journeyConnect with Jen:• Read Iconic Magazine®: becomingiconic.co/magazine• Join House of Her, our exclusive membership community: becomingiconic.co/houseofher• Watch on YouTube: @theICONICmagazine• Follow on Instagram: @iconicmagazine__