EPISODE · Mar 23, 2023 · 2 MIN
Creating an Omni channel experience
from Michael Martino Show · host Michael
Simply existing on all channels is no longer enough: multichannel is not omnichannel. Omnichannel strategies focus on designing the most appropriate experience on each channel based on the customer’s journey, and on designing the transitions and experiences across channels.
What this episode covers
Simply existing on all channels is no longer enough: multichannel is not omnichannel. Omnichannel strategies focus on designing the most appropriate experience on each channel based on the customer’s journey, and on designing the transitions and experiences across channels.
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Creating an Omni channel experience
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