Creating Buzz with Sylvia Desrochers

from Movies Inc: The Business of Film · host Sara McFarlane and Charlotte Howley

It's Oscars week and we chat to Hollywood publicist Sylvia Desrochers about her 20 year career in Tinseltown. From what publicists actually do, to how valuable For Your Consideration campaigns are, and why you need to invest in a production photographer, Sylvia gives us the lowdown on creating buzz in a crowded distribution market.

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This episode is 37 minutes long.

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This episode was published on March 8, 2023.

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