Creating Immersive Events: Inside Hilton Birmingham Metropole with Eventologists' Rita Chandarana

James Dickson sits down at the Hilton Birmingham Metropole with Rita Chandarana from Eventologists to explore how creative production turns standard hotel spaces into immersive, memorable events. They discuss collaboration with technical partners like Protec, designing multi‑zone experiences (wellbeing, charging and photo areas), catering to changing audience tastes, and the importance of meticulous planning and trusted partnerships. The episode celebrates the hotel’s 50 years of events and highlights the art of meeting client marketing objectives while delivering flawless execution and inventive, inclusive experiences. This episode of the Event Industry News Podcast is sponsored by Present Communications. Present provides broadcast-quality live, hybrid and virtual event production, trusted by organisations where reliability really matters. From corporate town halls and conferences to high-profile live streams, they design and deliver fully resilient systems that work first time. To keep up to date with all the news, subscribe for free here. If you would like to take part in a podcast, then please complete our submission form.