Creating job opportunities during the 'silver tsunami' -- #MotivatingMondays Episode 55

In this episode of #MotivatingMondays, we’re looking at a huge transfer of business leadership coming soon. The average age of Canadian small business owners is approximately 53 to 54 years old, with a significant portion of entrepreneurs approaching retirement age. Data indicates that around 60 per cent of small and medium-sized enterprise (SME) owners in Canada are aged 50 or older. Marketing a client to a 35 year-old business owner and a 60 year-old business owner is a different arrangement and we should be tailoring our approach as such. #MotivingMondays, is a weekly YouTube series dedicated to help Canadian job developers and other employer engagement professionals develop the tools, resources, expertise and network needed to excel in achieving sustainable employment outcomes for their clients and students.If you would like to join us LIVE, we meet every Monday morning online with job developers from across Canada to discuss a new topic. Meetings are 30 minutes and start at 8:30 Pacific; 9:30 Mountain; 10:30 Central; 11:30 Eastern; 12:30 Atlantic and at 1pm in Newfoundland and Labrador.To start your FREE membership in the Canadian Job Development Network, please visit: www.JobDevelopment.org and click our membership tab: https://lp.constantcontactpages.com/sl/ieuhtvc Video Link: Video linkhttps://youtu.be/kpiM1lJZkoAEmail: [email protected]: www.JobDevelopment.org