Creating Personas That Align Stakeholders

Episode 10 of the UX Cake podcast, hosted by Leigh Allen-Arredondo, titled "Creating Personas That Align Stakeholders" was published on April 23, 2018 and runs 32 minutes.

April 23, 2018 ·32m · UX Cake

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Summary

Ep. #10: We’re talking with Tamara Adlin, a persona pioneer, about a process for creating personas that not only aligns executives and stakeholders, but that also actually gets those personas used. Tamara’s honed this process over the last decade, and she shares with us what "alignment personas" are, how and why she creates them, and how you can create them too. Plus, how to navigate this potentially political process that is fraught with danger!Support this show http://supporter.acast.com/uxcake. Hosted on Acast. See acast.com/privacy for more information.

Episode Description

Ep. #10: We’re talking with Tamara Adlin, a persona pioneer, about a process for creating personas that not only aligns executives and stakeholders, but that also actually gets those personas used. Tamara’s honed this process over the last decade, and she shares with us what "alignment personas" are, how and why she creates them, and how you can create them too. Plus, how to navigate this potentially political process that is fraught with danger!

Support this show http://supporter.acast.com/uxcake.

Hosted on Acast. See acast.com/privacy for more information.