Creative: Content & Connections

There’s not a lot Melanie Perry hasn’t done. She spent 25 years in corporate, put on a charity ice show and won awards as a sports radio anchor and short comedy film producer. She now runs CR38TIVES - a networking group for people in the creative industries, and Poppy Perry Media - helping small businesses with explainer videos and commercial films. So she knows a thing or two about creativity and storytelling. Melanie’s passion for storytelling and video comes from watching adverts in the 1980s and ‘90s. In fact we can all learn something from them and they way they built emotional connections with their audience. Melanie also shares tips on how to do video without being in front of the camera and do it without breaking the bank! Takeaways Creativity doesn't follow the rules. You can learn the rules but be original and break them to make your storytelling messages stand out. Create content that is authentically you and speaks in your voice to attract the people you want to do business with. Drip feed your brand story throughout the year to create an emotional connection with your audience. Focus on one social media platform where your audience hangs out and build meaningful relationships through conversations. Utilise free marketing tools and resources to create varied and interesting content, and consider collaborating with others to expand your reach. Guest Information MELANIE PERRY Founder, Poppy Perry Media Want to work with Melanie? Get in touch with her here: Linktree: https://linktr.ee/MelaniePerry BOOK A VISIONARY VOYAGE SESSION: https://calendly.com/book-your-slot/visionary-voyage BOOK A STARRY EYED EXPEDITION: https://calendly.com/book-your-slot/starry-eyed-expedition-1-hour-197 BOOK AN EAGLE EYE SESSION: https://calendly.com/book-your-slot/eagle-eye WATCH SCOOTCH: https://vimeo.com/ondemand/scootch CR38IVES Networking group for Creative Professionals. YOUTUBE: @CR38IVES FACEBOOK: @CR38IVES INSTAGRAM: @CR38IVES TWITTER: @CR38IVES TIKTOK: @CR38IVES LINKEDIN: https://www.linkedin.com/company/86627991 Your host: Your host: KATIE FLAMMAN (she/her) Voiceover Artist, Presenter, Announcer, Podcaster, Founder of Storyteller Media. Website: www.katieflamman.co.uk Podcast: https://katieflamman.co.uk/the-storytelling-for-business-podcast/ Voiceover services: https://katieflamman.co.uk/voiceover-services/explainer-videos/ Presenting services: https://katieflamman.co.uk/presenting/ Get in touch for a FREE demo read of your script: Email: [email protected] Phone: +44 (0)1892...