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EPISODE · Feb 27, 2020 · 29 MIN

Critical Insights to 2020 Industrial Marketing with Amber Cooleen

from Content Marketing, Engineered Podcast | TREW Marketing · host Wendy Covey interviews Amber Cooleen, IEEE GlobalSpec

How do engineers use content to make purchase decisions? Hear the most (and least) surprising findings from recent research conducted by IEEE GlobalSpec and TREW Marketing, Smart Marketing for Engineers: Critical Insight to Engage Engineers in a New Decade including focus on the Millennial engineer.

What this episode covers

How do engineers use content to make purchase decisions? Hear the most (and least) surprising findings from recent research conducted by IEEE GlobalSpec and TREW Marketing, Smart Marketing for Engineers: Critical Insight to Engage Engineers in a New Decade including focus on the Millennial engineer.

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Critical Insights to 2020 Industrial Marketing with Amber Cooleen

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Frequently Asked Questions

How long is this episode of Content Marketing, Engineered Podcast | TREW Marketing?

This episode is 29 minutes long.

When was this Content Marketing, Engineered Podcast | TREW Marketing episode published?

This episode was published on February 27, 2020.

What is this episode about?

How do engineers use content to make purchase decisions? Hear the most (and least) surprising findings from recent research conducted by IEEE GlobalSpec and TREW Marketing, Smart Marketing for Engineers: Critical Insight to Engage Engineers in a New...

Can I download this Content Marketing, Engineered Podcast | TREW Marketing episode?

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