CRM, Projects and AI Without the Headache: A Smarter Path for SMBs | Steve Mordue, RapidStart Apps

SMB customers do not need enterprise complexity just to get value from CRM, project management, field service or AI. In this PartnerTalks conversation, Steve Mordue explains to Rick McCutcheon how RapidStart Apps has been built for smaller organizations that want simpler business applications, lower costs and faster adoption inside the Microsoft ecosystem. Steve outlines where things are heading next, including Rapid Claw, a new AI approach that lets SMBs deploy agent-based capabilities within the Microsoft stack without a lengthy, technical setup process.