Crushed! Apple's Big Brother moment

Apple’s latest advert was a disaster. What does it tell us about the company’s future under Tim Cook – and about the relationship between the people who make technology and the rest of us?To find out more about Tortoise:Download the Tortoise app - for a listening experience curated by our journalistsSubscribe to Tortoise+ on Apple Podcasts for early access and ad-free contentBecome a member and get access to all of Tortoise's premium audio offerings and more Hosted on Acast. See acast.com/privacy for more information.