Crushing a New Practice at Year 2, with Dr. Milca Ceballos

Dr. Milca Ceballos is a pediatric dentist and owner of her start-up, Pawsitive Pediatric Dentistry. Her office is in rural Pennsylvania where she has experienced explosive growth, to the point of already trying to bring on an associate while she continues to expand her tongue-tie practice. This episode focuses on how she built her office for success. We discuss:- Who she hired to do a demographic report- Why she decided to use a consultant, and why is was valuable to her- Setting goals and blowing past estimates- The importance of a good team- How a consultant allowed her to increase her lending limits- Why she chose to purchase a CO2 laser- Her vision for creating a 2 doctor practice