EPISODE · Jun 10, 2026 · 1H 44M
CS Equine Models | Charliee Seymour: How to Become an Equestrian Model & Build a Modelling Agency - Can You Model Without a Big Following?
from The Just Horse Riders Podcast · host Aaron Englander
How do you become an equestrian model — and why are horse brands choosing real riders over runway models? Charliee Seymour explains how it works.In Episode 38, Aaron sits down with Charliee Seymour, founder and director of CS Equine Models — the UK's first modelling agency built exclusively for equestrians. From a naughty 12.2hh pony called Dennis to staging Arabian beauty horses in front of 6,000 people in Abu Dhabi, this is the story of turning genuine horsemanship into a career nobody else had built.According to Charliee, brands hire on the rider, horse and skill-set combination — not follower count — and a model's social media is "almost like a digital portfolio" rather than a numbers game. If you've ever wondered what an equestrian shoot day actually involves, this one's for you.In this episode:Why equestrian models are signed for horsemanship, not height or dress sizeWhat models really earn per day — and why the horse gets paid tooThe application process, the 18+ rule, and what gets an application binned instantlyUGC vs. influencer marketing, and why authenticity sellsWhether AI is a threat to real models — and why horses might keep the industry safeWatch now, or listen on Spotify wherever you get your podcasts.Website: https://www.justhorseriders.co.uk/Facebook: https://www.facebook.com/justhorseridersInstagram: https://www.instagram.com/justhorseridersYouTube: https://www.youtube.com/@JustHorseRidersOfficalSpotify: https://open.spotify.com/show/7sUBwfQNIG40hRgs8hXbKiCS Equine Models - https://csequinemodels.com/#justhorseriders #equestrianpodcast #justhorseriderspodcast #equestrianmodelling #equestrianmodel #showjumping #horsebrands #equineindustry0:00 Introduction2:33 How Charliee Got Into Horses3:34 Dennis: The Naughty Pony That Built Grit9:03 From Pony Club to Showjumping10:30 Why Mainstream Modelling Didn't Fit19:41 The Ted Baker Casting Turning Point24:45 Launching the UK's First Equine Agency33:30 Equestrian vs Mainstream Models39:03 What Equestrian Models Get Paid45:19 Abu Dhabi & the Arabian Beauty Horses50:29 How to Apply & Get Signed56:50 AI vs Real Models in Campaigns1:08:46 Horses, Burnout & Staying Grounded1:15:29 Range Rover, Stunt Riders & What's Next1:23:11 Quick-Fire: Myths & Mistakes1:40:48 Shout-Outs & Final Thoughts
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CS Equine Models | Charliee Seymour: How to Become an Equestrian Model & Build a Modelling Agency - Can You Model Without a Big Following?
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