CU Joe's Marketing Masterclass: Unearthing Golden Opportunities episode artwork

EPISODE · May 2, 2023 · 39 MIN

CU Joe's Marketing Masterclass: Unearthing Golden Opportunities

from Banking on Experience powered by BUSINESSNEXT · host CRMNEXT

  In recent weeks, we've seen deposits move from regional banks to colossal, too-big-to-fail institutions, as people grow increasingly concerned about their deposit safety. Is this the perfect opportunity for Credit Unions to showcase their unique value to Americans and increase their market share? And if this is a golden opportunity to win hearts and minds, how can Credit Unions present themselves as a safer, superior alternative to banks? If only there were a seasoned Credit Union Marketer to guide you in seizing the opportunity to convey credit unions' unique value and attract more deposits.  Meet CU Joe, the bold, brutally honest CU Marketer who's changing the game with new, inventive Credit Union marketing strategies!  Joe Sheridan, aka "CU Joe," Head of Business Development for Simply Insights and CUSO Sales for Creative Choice Solutions, joins JT and Josh for a riveting episode of Banking on Experience, powered by CRMNext.  Dive into discussions on thriving during a recession, standing out amidst member noise, CU marketing challenges, and the bright future of his CUSO.  Get ready for more brutally honest financial insights to help you level up.  

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CU Joe's Marketing Masterclass: Unearthing Golden Opportunities

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