Cuando la marca viaja en turista y sin registro episode artwork

EPISODE · Aug 20, 2025 · 3 MIN

Cuando la marca viaja en turista y sin registro

from Holland & Knight Legal Podcast · host Holland & Knight Legal Podcast

En este episodio de "A Lo Legal En Par Minutos", Edwin Cortés conversa con Danilo Romero, socio del área de propiedad intelectual y derecho de la competencia, sobre la importancia de proteger las marcas a nivel internacional. A partir del famoso caso Frisby en España, el Sr. Romero explica que es necesario registrar marcas en los países donde se tiene interés comercial, así como la obligación legal de usarlas para mantener esos derechos. También se aborda cómo Colombia ha reforzado las leyes para proteger marcas extranjeras, destacando los riesgos que enfrentan los empresarios cuando su marca es exitosa y otros intentan aprovecharla en el exterior. Finalmente, los abogados recomiendan que las empresas cuentan con asesoría legal para navegar estos complejos temas.

En este episodio de "A Lo Legal En Par Minutos", Edwin Cortés conversa con Danilo Romero, socio del área de propiedad intelectual y derecho de la competencia, sobre la importancia de proteger las marcas a nivel internacional. A partir del famoso caso Frisby en España, el Sr. Romero explica que es necesario registrar marcas en los países donde se tiene interés comercial, así como la obligación legal de usarlas para mantener esos derechos. También se aborda cómo Colombia ha reforzado las leyes para proteger marcas extranjeras, destacando los riesgos que enfrentan los empresarios cuando su marca es exitosa y otros intentan aprovecharla en el exterior. Finalmente, los abogados recomiendan que las empresas cuentan con asesoría legal para navegar estos complejos temas.

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This episode was published on August 20, 2025.

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En este episodio de "A Lo Legal En Par Minutos", Edwin Cortés conversa con Danilo Romero, socio del área de propiedad intelectual y derecho de la competencia, sobre la importancia de proteger las marcas a nivel internacional. A partir del famoso...

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