Cubs Are Still the Lovable Losers | Chicago Cubs News

Norman Rockwell’s 1948 painting “The Dugout” captures the Cubs’ post-loss slump — a visual that cemented their “lovable losers” persona. But here’s the twist: just three years prior, they were World Series champions. The shift began after 1945, when the focus moved from wins to Wrigley’s vibe — hot dogs, beer, and fun — amplified by pop culture like “Bleacher Bums” and Steve Goodman’s iconic song. The 1978 superstation broadcast made it national, turning every win into a miracle and every loss into a punchline. So, are they still the lovable losers? Maybe — but what if the real magic isn’t in winning, but in the joy of being there? Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/e2cdfd3c448edc78