Cultivate the Customer - Episode 56

Host Jay Ehret discusses ideas and tips to spark word of mouth by making your customer better.Cultivate the Customer - Growing the customer by making the customer better. Developing them and improving them...for free The Objective: Stimulating word of mouth and enlisting customer evangelists who recommend your business, even if they've never purchased from you. In this episode, host Jay Ehret, small business marketing coach, tells how to decide what you can offer the customer that will make them better, then gives you tips to put the cultivation into usable form. Finally Jay will brainstorm ideas and give you practical examples of real customer cultivation. For complete show notes, and to comment on the episode, see; The Marketing Spot Blog Recommended Event: Optimization Summit