Cultivating a B2C Mindset for B2B Manufacturers

from The Kula Ring · host Kula Partners

In this episode of The Kula Ring, Jeff and Carman talk with Daniel Williams, Digital Marketing Director at Samtec, about how B2B manufacturing marketers can take inspiration from B2C giants like Amazon to provide easier experiences for B2B buyers, the power of data, and where to buy the best socks.

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This episode is 29 minutes long.

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This episode was published on December 10, 2018.

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