CULTURECONNECT: DEI BACKLASH

Over the years organizations saw making progress in diversity, equity and inclusion as good for business.  However, after a period of reinvigorated commitment to DEI, there’s now concern that may be diminishing. We examine how the current environment is changing the state of DEI in media, marketing and advertising, and how to navigate it.  A conversation with, Koen Pauwels, Distinguished Professor of Marketing, Northeastern University’s D’Amore-McKim School of Business, Jane Etheridge, Strategy Director, Hunter Design and Carla Eboli, EVP, Multicultural Market, D,E & I Lead, Energy BBDO