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Customer Acquisition and Retention - MP4

EPISODE · Jan 26, 2009 · 15 MIN

Customer Acquisition and Retention - MP4

from Accenture Management Consulting Podcast Series · host Woody Driggs

In this podcast, Woody Driggs, Managing Director of Accenture’s Customer Relationship Management organization describes why customer centricity is key to sustaining performance in uncertain times. By maintaining a customer-centric approach to acquiring and retaining profitable customer relationships, enterprises will plan and act with greater confidence, compete with more intensity and respond more effectively to changing market conditions.

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Customer Acquisition and Retention - MP4

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