Customer Care Versus Competition in Holiday Lighting – Lessons from Perry Phillips Ep. #270

In this episode, recorded live at the Equip Expo, John Pajak welcomes back Perry Phillips from Yellow Dog Lawn Care and Holiday Lighting. After their first meeting at The Huge Convention, Perry returns to share insights on the increasingly saturated holiday lighting market and how he leverages exceptional customer care to compete with lower-priced competitors. Tune in for valuable tips on maintaining premium pricing and delivering unmatched service. Comments and Questions are welcome.  Send to [email protected] Episode Links: Apple Podcast Listeners- Copy and paste the links below into your browser. Upcoming Events: Fall/Winter Sessions in Carroll, Ohio The Hardscape Academy In-Person TrainingLearn step-by-step with Caleb and Brittany Auman and their team of Master Hardscape Professionals at the legendary Auman HQ.  You'll get two days of instruction in a small group setting from industry experts. Training will cover how to install pavers, how to install retaining walls, basic budgeting, paver patio estimation, cutting curves, and more! Get hands on experience for you or your crew and ascend to new levels of production.  SAVE 10% when you use promo code PAJAK! https://www.thehardscapeacademy.com/in-person-training   Training and Courses FREE copy of "60 Profit Producing Ideas To Make It Rain For Your Business" Get instant access to 60 profit producing ideas you can implement immediately to get more customers buying more often at higher prices. Free for a limited time... https://app.warplan.com/60ppi/pajak   Budgets, Breakevens, and Bottom Lines™ Workshop John Pajak's exclusive system is designed to help you avoid common failures and achieve your business' financial goals to be profitable and scale your business. https://www.johnpajak.com/offers/qvgvV8m3/checkout   Yardbook Training Workshops Learn one-on-one with John Pajak to use Yardbook like a pro to streamline your business and make more money! https://www.johnpajak.com/offers/aJ9YX7aB/checkout   Show Partners: Yardbook Simplify your business and be more profitable.  Please visit www.Yardbook.com  Get 30 days of Premium Business level of Yardbook for FREE with promo code PAJAK Mr. Producer Click the link to connect with Thee Best Podcast Producer in the biz! https://www.instagram.com/mrproducerusa/   Green Frog Web Design Get your first month for only $1 when you use code, PAJAK , and have your website LIVE in 3 weeks from projected start date or it's FREE for a year. https://www.greenfrogwebdesign.com/johnpajak   My Service Area "Qualify Leads Based on Your Profitable Service Area." Click on this link for an exclusive offer for being a "Profits with Pajak" listener. https://myservicearea.com/pajak