Customer Experience: A Lucrative Opportunity for Marketers episode artwork

EPISODE · Jan 6, 2009 · 4 MIN

Customer Experience: A Lucrative Opportunity for Marketers

from Improving Customer Experience · host Lynn Hunsaker

How to expand marketers' clout, and how to measure the only marketing metric that matters: growth of customer lifetime value. From the blog Customer Experience Optimization: (4:13) - Sign-up for ClearAction Newsletter.

Episode metadata supplied by the publisher feed · Published Jan 6, 2009

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Customer Experience: A Lucrative Opportunity for Marketers

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