Customer experience in the energy age

On this episode of The CMO Show, host Mark Jones sits down with Ben Blackburn, Head of Product at SIXT Australia. The car rental company is working to electrify 50% of its entire fleet by 2027, and influence consumer attitudes and behaviours at the same time.   It's a big job. Listen in to see how they're going.   You might also like: How WithYouWith Me amplifies diversity in tech talent How The Conversation is rising above the chatter How Adobe is driving dynamite digital experiences   The CMO Show is produced by ImpactInstitute. Visit www.impactinstitute.com.au to learn more about what we do.