Customer Experience: Perception vs. Reality

Customer experience is comprised of every touchpoint and interaction consumers have with your brand. From email to social to your website and beyond, every interaction plays a key role in how consumers view your brand. Total Expert Founder & CEO Joe Welu and Chief Customer Officer Sue Woodard break down the challenges many financial brands face when it comes to customer experience, and how to overcome them to turn your perception into reality.

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This episode is 7 minutes long.

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This episode was published on June 17, 2020.

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