Cutting Through the Noise in Marketing with Michelle Feldker

What does it really take to communicate a message that lands in a world where we’re exposed to over 10,000 messages a day?In this episode of Thinking That Matters, I sit down with communications and marketing professional Michelle Feldker for a conversation that goes far beyond branding and messaging.What does it really take to communicate clearly in a world where we’re exposed to thousands of messages a day? How do you stand out without losing your humanity especially in the age of AI? And how do you advocate for yourself when the system says “no”?Michelle shares her journey from private sector marketing to local government communications and why understanding human behavior is the foundation of effective messaging. You’ll hear why relatability matters, how trust is built (sometimes quickly), and what it means to bring humility and a growth mindset into leadership.Key topics:Using AI as a refinement tool, not a replacement Reducing the “relatability gap” in communication Advocating professionally for your child, your team, and yourself Re-entering the workforce after a career break and overcoming limiting beliefs If you’ve ever felt overwhelmed by digital noise, underestimated after stepping away from your career, or unsure how to speak up in a way that’s both confident and respectful, this episode is for you.When we cultivate thinking that matters, we stay open to possibility and that changes everything.Get to know Michelle Feldker:Michelle is a marketing and branding leader with over two decades of experience helping organizations clarify their messages and strengthen their connections with the communities they serve. She currently serves as Marketing & Branding Manager for the City of McKinney, Texas, where she leads the city’s branding and marketing efforts and supports major public-facing initiatives.Her background spans municipal government, global B2B, nonprofit, and entrepreneurial organizations, and she specializes in turning complex topics into clear, human-centered stories that build trust and understanding.Connect with her on LinkedIn:  http://www.linkedin.com/in/michellefeldkerDon't forget to like, subscribe, and leave a review for the podcast. Share this episode on social media and tag a friend who might benefit from Jen's expertise!Remember, when you cultivate thinking that matters, you can live a life that matters._______💡 Join the Women Growth Group for live, in-person training that empowers your potential and connects you with a vibrant community of growth-minded women! https://linktr.ee/gowithelizabethStay connected with Elizabeth on social media:Facebook: https://www.facebook.com/elizabethbmahusayInstagram: https://www.instagram.com/ebmahusay/Youtube: https://www.youtube.com/@ElizabethMahusayWebsite: https://elizabethmahusay.com/ Ready to shift the way you think and lead?Pick Your Path by Elizabeth Mahusay is now available! Start learning how to break limiting thought patterns, strengthen your mindset, and step into more intentional leadership.👉 Order your copy here: https://www.amazon.com/Pick-Your-Path-Leadership-Course-ebook/dp/B0H24Q8DYX? Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.