EPISODE · Dec 13, 2021 · 18 MIN
CX Goalkeeper with Mary Drumond FIRST HALF - E52 is about Customers' Behaviours and a lot more
from Business Transformation Pitch with The CX Goalkeeper
The CX Goalkeeper had a smart discussion with Mary Drumond Chief Marketing Officer at Worthix, host of the Voices of CX, Keynote speaker and thought leader in CX. I split the discussion in 2 episodes, stay tuned also for the second part next week! In this episode: - Customers are bombarded by requests for feedback - Asking customers for feedback mean asking for their time - Feedback is a gift - Common mistakes: surveys are too long, are focused on the company interests, and they don't provide insights on how strongly the experience is affected - Big companies need tech solutions to elaborate the feedback … and much more How to contact Mary: - https://worthix.com/ - https://www.linkedin.com/in/marydrumond/ Mary's podcast: - https://blog.worthix.com/category/voices-of-cx-podcast/ Thank you, Mary! #customerexperience #leadership #cxgoalkeeper #cxtransformation #podcast Mentioned in the discussion with Mary: Colin Shaw, Shep Hyken, James Dodkins, GaryVee, Ian Golding And the book: Influence, The Psychology of Persuasion, Robert B. Cialdini
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CX Goalkeeper with Mary Drumond FIRST HALF - E52 is about Customers' Behaviours and a lot more
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