CX Leadership in the International Gas and Tech B2B Industry with Antonio Susta

In today's episode, I speak with Antonio Susta, Head of Customer Experience and Customer Service at The Linde Group, a world leading supplier of industrial, processes and specialty gases, and is one of the most profitable engineering companies. Antonio has a lot of experience blending marketing and sales. As a marketer, he was a fan of B2B marketing for technical products, and spent almost 10 years with Air Liquide, where he became familiar working in a large B2B company in the gas and tech industry.  Now, as a CX leader at Linde, he has support from the board of the company in Germany to implement a CX transformation, as that is the company's new focus. Get show notes at customerbliss.com/cb105.