Cycles: The Simplest Proven Way to Build Your Business: Coffee & Productivity #37 with Bryan Cassidy

Bryan Cassidy, a professor and innovation expert, is a passionate believer in anyone’s ability to innovate and build new businesses. He has personally built 11 companies in 6 different countries and made money on 8. For the last 8 years, he has been coaching start-ups and scale-ups and trying to help larger companies regain the spirit of start-ups. He has taught at the KU Leuven, The Solvay business school, EDHEC, ESCLA, and been a guest lecturer at the University of Chicago, INSEAD, Cornell, Berkeley, among many others.  Bryan is a lead author of Cycles: The Simplest Proven Way to Build your Business, a book that is a result of 4 years of research with over 400 companies on what really drives innovation success.