大学生的网购新风潮:京东如何赢得年轻心? episode artwork

EPISODE · Mar 4, 2026 · 4 MIN

大学生的网购新风潮:京东如何赢得年轻心?

from 【声生部熄】作品合集

在这个播客中,我们探讨了京东商城如何通过独特的校园选秀活动来吸引九零后大学生,提升品牌认同感和市场影响力。京东以满足年轻消费者的个性需求为核心,推动校园文化建设,同时提供便捷的网购服务。我们还讨论了周鸿祎和李安的成功经验,强调了强需求在产品推广与企业发展中的重要性。通过这些案例,我们看到了如何在竞争激烈的市场中找到突破口。00:02:03:满足客户需求才能取得成功:李安与周鸿祎的故事00:04:04:乔布斯的的理念:满足客户需求,成就业界领袖地位

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大学生的网购新风潮:京东如何赢得年轻心?

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