EPISODE · Aug 24, 2019 · 22 MIN
Damian Bradfield Partnered with Moby in a Genius Marketing Move that Gained WeTransfer 200K Users
from Leveling Up with Eric Siu · host Eric Siu
Hey everyone, on today's show I had the opportunity to pick the brain of Damian Bradfield, President and CMO of WeTransfer, the world’s largest file-sharing service. Tune in to hear Damian share how they managed to build a business through organic growth and acquire 200K users from word-of-mouth, why partnering with artists like Moby and 21 Pilots is a genius marketing move (and why WeTransfer donates a percentage of ad revenue to the arts), and how user design and experience is key to their success. Click here for show notes and transcript. Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here Subscribe to Growth Everywhere on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Eric Siu on Twitter
What this episode covers
Hey everyone, on today's show I had the opportunity to pick the brain of Damian Bradfield, President and CMO of WeTransfer, the world’s largest file-sharing service. Tune in to hear Damian share how they managed to build a business through organic growth and acquire 200K users from word-of-mouth, why partnering with artists like Moby and 21 Pilots is a genius marketing move (and why WeTransfer donates a percentage of ad revenue to the arts), and how user design and experience is key to their success. Click here for show notes and transcript. Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here Subscribe to Growth Everywhere on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Eric Siu on Twitter
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Damian Bradfield Partnered with Moby in a Genius Marketing Move that Gained WeTransfer 200K Users
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