Dan Van Horn answers the WHYs of U.S. Kids Golf and its mission to serve kids and families through the game.

U.S. Kids Golf is a complex organization, encompassing three main pillars and serving millions of families worldwide since its inception 30 years ago. Why do we do things different than practically every other company? Why are parents allowed inside the ropes? Why do clubs and tournaments cost what they cost? Why are simulators an increasingly important part of the learning process for kids? We get the straight-forward answers and a whole lot more with this candid and fun discussion with the boss, Dan Van Horn.